by Katie Dooley | Jun 25, 2021 | Branding, Graphic Design Tips
Simply put, if you sell a product or service you need branding. Branding is your business’ personality. If your business is interacting with the public, you have a brand already. Branding is every interaction your business has with everyone. If you are not consciously...
by Katie Dooley | Jun 18, 2021 | Branding, Graphic Design Tips
We often get asked if someone should create a personal brand or a corporate brand. There is no one-size-fits-all answer, but rather, it’s a dive into each individual business and taking a look at the long-term goals and the best brand strategies to put in place....
by Katie Dooley | Jun 11, 2021 | Branding, Graphic Design Tips
The Bible for Your Brand Brand guidelines, brand frameworks or whatever your preferred title is for them! They are kinda my favourite things about branding! I love putting together a gorgeous handbook for my clients on how to use their brand properly. It is imperative...
by Katie Dooley | May 7, 2021 | Brand Case Study, Branding, Logo Design
Storme Financial Solutions has a mission to empower women in their financial situations. They build custom solutions using financial planning, financial products and insurance to ensure you meet your goals, dreams and financial commitments. We were so excited to...
by Katie Dooley | Apr 30, 2021 | Branding, Graphic Design Tips
Branding can be a big vacuous term. It started as simply an icon or logo to identify your business. The word brand, as we know it today, originated from cattle branding — a simple mark to let people know whose cows are whose! While that’s still what it means if you’re...
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