by Katie Dooley | Jun 26, 2020 | Branding, Graphic Design Tips
Timeless or Trendy? Timelessness is defined as “the quality of not changing as fashions change”. This is a pretty lofty goal, especially when we don’t really know what direction style and design will go. While there are some very smart people who make predictions, in...
by Katie Dooley | Jun 19, 2020 | Brand Case Study, Branding, Logo Design
Making Benefits Appealing to Business Owners Infinite Benefits was an interesting client for us to take on. They provide Health & Wellness Spending Accounts to businesses. While we’ve done some work in the financial industry, Health Spending Accounts and Wellness...
by Katie Dooley | Jun 12, 2020 | Graphic Design Tips, Paper Lime Creative, Personal
Want To Be More Creative? Creative thinking can benefit anyone, in any career. Creative thinking leads to innovation, which leads to newer, better and faster ways to do things. If you haven’t been trained to think creatively, it can be overwhelming to know where to...
by Katie Dooley | Jun 6, 2020 | Design News
What do the powerful have that the weak don’t? Money?Fame?Good looks?Nope! The answer is much more complex. Powerful people and groups have a voice. And how do you create your voice and express yourself? Through art, of course! The LGBTQ+ community is the perfect...
by Katie Dooley | May 29, 2020 | Branding
Alright, guys, I’m hopping up onto my soapbox for this one. It comes up in conversation occasionally why someone would use a design agency instead of Vistaprint or Fiverr or 99Designs — they’re so cheap! As much as I grumble I also admit that they have a place in the...
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