by Katie Dooley | Jul 2, 2024 | Branding, For Business Owners, Logo Design
For centuries, people have tried to figure out how the world’s innovators develop ideas and engineer solutions. Our world is defined by people’s creative genius. Yet, there is something so enigmatic about how the creative process plays out in...
by Katie Dooley | Jun 28, 2024 | For Business Owners, For Designers, Logo Design
5 Essential Elements of an Effective Healthcare Logo As a consumer, you’ve likely experienced the power of a professional logo—iconic logos that stand out include the Nike swoosh, Lululemon’s omega, and Apple’s bitten apple design. When you see these logos, do you...
by Katie Dooley | Apr 19, 2024 | Branding, For Business Owners, Graphic Design Tips
Colour plays a crucial role in branding. Consider some of your favourite brands—which colours are associated with them? For instance, Coca-Cola is associated with red, Caterpillar with yellow, Home Depot with orange, and Cadbury with purple. It’s not just the...
by Katie | Apr 11, 2024 | For Business Owners, Graphic Design Tips
What are the elements of a book cover? Book covers captivate a reader’s attention when they’re browsing for a book. It’s almost seen as a marketing tool to get readers interested. The first thing most people notice is the title. In most cases, this will...
by Katie Dooley | Mar 22, 2024 | For Business Owners, Graphic Design Tips
Elevating Your Edmonton Branding Although there are many important elements in a brand, one that people often overlook is a brand’s custom fonts. Fonts are all around us, whether we consciously take notice or not. Different styles invoke different emotions. Thin curly...
by Katie Dooley | Feb 23, 2024 | Branding, For Business Owners, Logo Design
Standing Out in Edmonton’s Real Estate Market Your logo is integral to your real estate business, representing your company’s visions and values while helping clients recognize and identify your brand. The real estate industry requires professionalism and...
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